Brand licensing and development company Marquee Brands LLC announced on Wednesday that it has acquired outdoor lifestyle brand Dakine and all related intellectual property. Marquee has confided the label’s operations to Southern Californian outdoor and athletic product design and manufacturing company JR286 through a long-term licensing agreement.
2018 - Media Team Retailp.com
The forthcoming store is part of a retail strategy called “smart retail” being rolled out by parent company Marquee Brands
2018 - Media Team Retailp.com
Marquee Brands has taken a significant step towards its capture of the Chinese market. The American group has just signed a contract with China’s Fosun, according to Women’s Wear Daily, for the distribution of four of its brands: Ben Sherman, BCBG Max Azria, BCBG Generation, Dakine and Bruno Magli. The contract will be effective from next year.
2019 - Media Team Retailp.com
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